Google Ads Consultant
I’m Jahangir Ahmed, a performance marketer and Google Ads specialist with 9+ years of paid media experience. I primarily work with U.S. businesses, with additional experience across MENA and Australia. I help connect campaign strategy, conversion tracking and ongoing optimization to better business outcomes.
Google Ads capabilities
Strategy and execution shaped around how demand is captured, measured and converted—not isolated platform settings.
Google AI-Powered Performance Ads Certified through Skillshop.
Strategy and execution
Hands-on support for the decisions that shape campaign performance, from initial strategy to ongoing account optimization.
I start with your offer, customer value and acquisition goals, then build a keyword strategy and budget plan around demand worth capturing. As a Google PPC consultant, I connect campaign priorities to the economics of your business before recommending more spend.
Search campaign management covers account structure, ad messaging, bidding and ongoing search term optimization. I review the intent behind queries, refine negative keywords and align ads with relevant landing pages so the account focuses on people looking for what you actually sell.
Performance Max (PMax) needs a clear commercial objective and dependable conversion signals. My work includes location-specific PMax campaigns for Sonder Mens, alongside local Search campaigns. I assess campaign structure, budget allocation and measurement in the context of the wider acquisition mix.
I review Google Ads conversion tracking, GA4 and Google Tag Manager to identify missing, duplicated or misleading signals. This includes checking the journey from an ad click to a form submission, purchase or booking. For Sonder Mens, the work included GTM listeners for third-party booking tracking and conversion-measurement QA.
A lower cost per lead matters only if the enquiries are useful. I look at service intent, geographic relevance, landing-page friction and lead quality together. Experience includes U.S. home services, healthcare and B2B accounts where qualified enquiries matter more than raw form-fill volume.
For eCommerce Google Ads, the focus is product demand, Shopping and PMax strategy, purchase measurement and sustainable acquisition costs. My broader eCommerce experience informs how I evaluate customer quality, returns and retained revenue. The Oaklynn case study documents that approach through Meta Ads; its results are not Google Ads results.
An audit examines keyword strategy, search terms, campaign structure, conversion actions, bids, budgets and landing-page alignment. I prioritize the constraints that matter most, then use ongoing conversion optimization to evaluate whether changes improve lead quality or purchase economics—not just activity inside the account.
Performance diagnosis
Strong paid search performance depends on the acquisition system around the campaign as much as the campaign itself.
Spend reaches informational, irrelevant or low-value searches instead of people likely to buy.
Fragmented campaigns, duplicated targeting and unclear priorities make performance harder to control.
Missing or misleading signals teach bidding systems to optimize for the wrong actions.
Automation is introduced before the account has dependable data or sensible allocation.
The search, ad and destination do not share a clear message or conversion path.
Campaigns maximize form fills without distinguishing useful prospects from weak enquiries.
Budget increases before intent, measurement and acquisition economics are repeatable.
Selected account outcomes
Campaigns directly managed across U.S. local services, healthcare, B2B and regional businesses. Quantitative results are shown only where verified.
Across Google Ads, Meta Ads, landing pages and tracking, campaign and funnel improvements contributed to conversion rate increasing from approximately 1.3% to more than 4%, while CAC declined from roughly $8K to roughly $3K.
View case studies ↗Industry experience
My Google Ads experience includes roofing, tree services, commercial tire repair, hospice care, landscaping, IT services, security consulting, RV dealers and local appointment businesses.
Location-specific Google Search and Performance Max campaigns, search-term cleanup and third-party booking measurement supported approximately 9x Google Ads ROAS. Monthly spend of $20K–$30K covered the wider Google and Meta acquisition mix.
Explore the Sonder Mens case study ↗My wider portfolio also spans financial services, real estate and subscription apps. That experience helps connect paid acquisition decisions to customer value and the full conversion journey.
About Jahangir’s experience ↗Operating framework
Each stage creates the conditions needed for the next. Scaling comes last, after the account can support it.
Identify the searches, audiences and services that indicate genuine buying demand.
Organize campaigns around clear priorities, cleaner control and useful data.
Make conversions, GA4 and GTM signals reliable enough to guide decisions.
Evaluate CPL, lead quality and customer value—not platform volume alone.
Improve queries, negatives, bids, budgets, ads and landing-page alignment.
Increase investment only where performance is commercially defensible.
Questions before getting started
What to expect from consulting, account management and a focused review of your Google Ads performance.
A consultant helps you decide where to invest, how to structure campaigns and how to measure success. My work combines strategy with hands-on Search and Performance Max management, tracking reviews and optimization around leads, customers and acquisition costs.
Consider specialist support when spend is growing without better results, lead quality is weak, tracking is unclear or your team needs help prioritizing changes. An audit can establish whether the main constraint is in the campaigns, measurement or the conversion journey before you increase budgets.
Yes. U.S. businesses are my primary market, with additional experience across MENA and Australia. I am based in Lahore and work remotely with businesses and agency teams.
Yes. I work across Google Search and Performance Max, including keyword strategy, search-term analysis, bidding, budget allocation and conversion measurement. Sonder Mens is one example of location-specific Search and PMax work in my portfolio.
I can audit and improve conversion tracking across Google Ads, GA4 and Google Tag Manager. I look for missing events, duplicate signals and actions that do not reflect meaningful business outcomes, then validate the relevant conversion journey. Third-party booking systems may require a tailored implementation.
Yes. My paid media experience includes both lead generation and eCommerce. The objectives differ: service businesses need qualified enquiries, while eCommerce accounts need profitable purchases and customer quality. I use those differences to guide measurement and optimization.
Yes. I review the acquisition system and prioritize what should change first, covering intent, account structure, tracking, bidding, budgets and landing pages. An audit is a useful starting point when you need a clearer diagnosis before committing to ongoing management.
Google Ads consulting
Let's identify the constraint, improve the signals and build a clearer path to efficient scale.
jahangirahmed0692@gmail.com